When you publish a website, you have to promote it to drive traffic to it. There are many ways you can drive traffic to your website that are effective and free. A recent study showed that a high percentage of visitors go to a website via links from other sites. Try trading links with as many people as you can but be sure that the links are appropriate. Try writing a note of thanks for a product that you liked and mention that the company can use your words as a testimonial if they will include your name and web address. Another way that I really like and fully intend to use to drive traffic to my website is by using signature files on email messages. It's easy enough to do by just going to 'options' in your email program. A few other simple ways to drive traffic to your website are to include your web address on the front of all your business cards in bold print. Do the same on your letterheads. The most simple way to drive traffic to your website is to tell people every chance you get.